The new tax-free shoppers
Which nationalities are arriving next, what they expect, and how a sales team should welcome them.
Speaking
Keynotes from someone who has actually sold the product on the shop floor.
I speak to retail leaders about international shoppers, clienteling and what really happens between the brand and its client.
Courtesy of Global Blue by Shift4
Keynote topics
Three talks, each built for the room.
One Brand, Two Worlds
Why head office and the shop floor see the same brand differently, and how to bring them together.
Selling to high net worth and Gen-Z clients
What these clients value, what offends them, and what makes them return. Told from both sides of the counter.
On stage
Global Blue and Kiko Milano.
Listed among the Top Luxury Speakers of the World 2025 by the World Luxury Chamber of Commerce.
Courtesy of Global Blue by Shift4Courtesy of Global Blue by Shift4
“A candid, true to life perception of retail in London. Said spoke from experience and honesty.”
“The course gives you the key to the heart of each customer.”
Formats
However you run your event.
Keynote
A talk for the whole room, with stories from the shop floor and figures from the field.
Panel
A practitioner’s voice among the analysts. I say what the sales associate would say.
Workshop
A working session at roundtables, where your team leaves with something to use on Monday.
Next step
Planning an event?
Send me the date, the audience and the theme, and I will come back to you.